Google’s Knowledge Graph Is No Ugly Duckling
I’m a fan of the waterfowl model of semantic technology. Clever semantics — as well as ‘advanced’ search boxes, arcane query syntax, and consumer interfaces that require user training — can paddle away as frantically as they like, but only while hidden well below the waterline. SPARQL, SKOS and SQL really shouldn’t be visible to most users of a web site. Ontologies and XML are enabling technologies, not user interface features.
With this week’s unveiling of the Knowledge Graph, Google has taken another step toward realising the potential of their Metaweb acquisition. The company has also clearly demonstrated its continued enthusiasm for delivering additional user value without requiring changes in user behaviour (well, except that those of us outside the US have to remember to use google.com and not our local version, if we want to try this out).
For those who don’t remember, Metaweb was one of those companies that got people excited about the potential for semantic technologies to hit the big time. Founded way back in 2005, Metaweb attracted almost $60Million in investment for their “open, shared database of the world’s knowledge” (Freebase) before disappearing inside Google in 2010.

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WikiData project director, Denny Vrandecic, joins us to share his perspectives on these and other approaches to the space.

Eric Franzon
VP Community
Jennifer Zaino
Contributor
Angela Guess Contributor
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