Webcasts

WEBCAST: Maximizing your Google SEO Effect with Semantic Web Technology

NOTE: This Webcast is in three parts.
Part I
Part II
Part III

DESCRIPTION: If own or manage a web site that contains information about products or services, you can add a relatively small amount of markup to existing HTML, and have semantic information that both Google and other semantic applications will be able to process. Many Web search engines, smart phone apps, and even cutting-edge applications like augmented reality search for and use this type of markup.

Adding semantic markup provides an improved display of the information in Google search results, providing an inherent SEO benefit. This is the same technology being successfully used by BestBuy, Overstock.com, and many others. Read more

Callimachus: Semantic Web Apps Made Easy

Date: September 15, 2010, 11:00AM (1 hour)
Register: View the recorded webcast
Q&A: Q & A – Callimachus: Semantic Web Apps Made Easy

 

RDFa makes it easy for Web publishers to expose data on the Web, but RDFa can also make it easy to develop Web data applications. Watch how easy it is to replace complex data schemas and their SQL queries with simple RDFa attributes in your HTML markup!

In this webcast, James Leigh, a lead developer (with David Wood) on the Callimachus Project, will show us how a Web developer can create semantically-enabled Web applications with a minimal knowledge of the internals of the Semantic Web and SQL. For further details, see Callimachus Project at http://www.callimachusproject.org.

SUPPORTING MATERIAL

  1. This webcast walks you through some of the sample applications with Callimachus. To find out more about these sample applications and to download them, visit:
    http://code.google.com/p/callimachus/wiki/SampleApplicationInstructions
  2. Callimachus uses the Turtle syntax for its configuration files. The Turtle syntax is explained here:  http://www.w3.org/TeamSubmission/turtle/
  3. RDFa is used in the template language of Callimachus. An introduction to RDFa (the data format) can be found here:
    http://www.w3.org/TR/xhtml-rdfa-primer/
  4. During this webcast some browser extensions are used, they can be downloaded here:
    https://chrome.google.com/extensions/detail/mgekankhbggjkjpcbhacjgflbacnpljm?hl=en

    https://addons.mozilla.org/en-US/firefox/addon/187590/

Presenters:

James Leigh
James Leigh
Independent Software Consultant
James Leigh is an independent Software Consultant based in Toronto. James is a co-creator of Callimachus and is involved in other public semantic Web projects, such as the PURL server and Sesame store. James has been building web applications for ten years with emphasis on performance and technology integration. His experience modelling business problems and concepts in software has enabled his clients to rapidly move from concepts to prototypes to production systems.

Marketing and the Semantic Web: Sneak Peeks and Big Ideas

Date: May 28, 2010, 11:00AM (1 hour)
Register: View the Recorded Webcast

How will the semantic web change advertising and marketing? At this year's Semantic Technology Conference in San Francisco, we'll have 15 sessions that explore the state-of-the-art of semantic web and linked data technologies in the realm of digital marketing. In this advance webinar, we'll give you a sneak preview of the topics that will be covered at the conference, including semantic advertising networks, Google Rich Snippets, GoodRelations linked data in e-commerce at BestBuy, semantics in social media, marketing in semantic search, data as a new marketing channel, and more.

Presenters:

Scott Brinker
Scott Brinker
ion interactive
Scott is the co-founder and chief technology officer of ion interactive, a leading SaaS provider of post-click marketing services. ion’s customers including leading marketing organizations from American Greetings to Wyndham Worldwide. He has worked at the intersection of marketing and online technology for over 15 years.

He also writes a blog, Chief Marketing Technologist (http://www.chiefmartec.com), that discusses strategic issues in marketing technology and management. One of his key topics has been “data web marketing,” how linked data and semantic web technologies will impact digital marketing.

Scott frequently speaks at marketing conferences such as SMX and SES, has published articles in Advertising Age and Adweek, and is a regular columnist at the blog Search Engine Land.

He has a BS in Computer Science from Columbia and an MBA from MIT Sloan.

Revisiting SPARQL by Example: SPARQL 1.1

Date: May 26, 2010, 11:00AM (1 hour)
Register: View the recorded webcast

In 2008-2009, Lee Feigenbaum gave a series of presentations (PART I; PART II) for Semantic Universe on SPARQL, the query language of the Semantic Web. This year, SPARQL is going through some major updates with the release of SPARQL 1.1, and in this webcast, Lee has agreed to revisit the topic to discuss specifically some of what has changed. Lee will use real queries that can be run against real data on the Web to demonstrate the structure and features of SPARQL. SUPPLEMENTARY MATERIALS: "What's coming in SPARQL 1.1?" http://www.slideshare.net/LeeFeigenbaum/sparql2-status "SPARQL By Example" http://www.cambridgesemantics.com/2008/09/sparql-by-example "SPARQL Cheat Sheet" http://www.slideshare.net/LeeFeigenbaum/sparql-cheat-sheet * At SemTech 2010, June 21-25, Lee and his colleague Eric Prud'hommeaux, will give a full half-day, hands-on tutorial on SPARQL 1.1.

Presenters:

Lee Feigenbaum
Lee Feigenbaum
Cambridge Semantics

Lee Feigenbaum has been using Semantic Web technologies to architect and develop enterprise middleware and applications since 2003. He brings this expertise to his role as Cambridge Semantics’s VP of Technology and Standards, where he is responsible for the design and development of the Anzo family of semantic applications and middleware. Lee is the author of Glitter, a pluggable SPARQL engine designed to query multiple data sources. Lee served as Chair of the W3C RDF Data Access Working Group, publishing the SPARQL query language and protocol specifications. Lee co-authored "The Semantic Web in Action," a December 2007 article in Scientific American. Before joining Cambridge Semantics, Lee spent five years as an engineer with IBM’s Advanced Internet Technology Group. There, his experiences spanned knowledge management and annotation systems, instant-messaging software, and Web-based client application runtimes. Lee writes about Semantic Web technologies at his blog, TechnicaLee Speaking.

Strengthening the Four Pillars of the Advanced Enterprise through Semantics; Data, Processes, Resources, and Access

Date: May 13, 2010, 11:00AM (1 hour)
Register: View the Recorded Webcast
Attachment: fourpillars.pdf (13.59 MB)

Data management, process management, access management, and resource management form the four pillars of the advanced computing enterprise. This includes critical technologies such as databases, web services & service oriented architectures (SOA), mobile devices, and cloud computing. Semantics helps adapt and unify them to your current enterprise to allow rapid adoption and effective use.

We outline and demonstrate the potential contributions of Semantics to each of the four pillars. The contributions exist along two dimensions; making each pillar operate more effectively and making semantics work more effectively through effective implementation of the pillar. This provides you with choices as to how focus your needs with potential semantic contributions.

We end by establishing an incremental, iterative plan outlining risks and benefits to allow you to gracefully incorporate Semantics into these critical enterprise areas.

  • Host semantic solutions in advanced enterprise technologies
  • Enrich key enterprise technologies with semantic extensions and enhancements to improve efficiency, effectiveness, functionality, and quality.
  • Identify semantic opportunities in the enterprise.
  • Outline a pragmatic plan for semantic enrichment

Presenters:

Matt Fisher
Matt Fisher
Progeny Systems

Matt Fisher is a Principal Systems Engineer at Progeny Systems who enjoys discussing the Semantic Web to the point that his wife hopes he gets a new hobby. 

John Hebeler
John Hebeler

The RDFa initiative in Drupal 7, and how it will impact the Semantic Web

Date: April 30, 2010, 11:00AM (1 hour)
Register: View the Recorded Webcast
Q&A: Q&A Session for “The RDFa initiative in Drupal 7, and how it will impact the Semantic Web”
Attachment: RDFa-in-Drupal-7-Slides.pdf (2.15 MB)

Drupal 7 (alpha), the latest major release of the popular open source CMS, includes a lot of features for web publishers interested in implementing Semantic Web Technologies.

In May of 2009, Google announced the support for RDFa as part of its Rich Snippet program. At the time, the work for integrating Semantic Web technologies into the next release of Drupal’s core had already started. In May, 2010 at DrupalCon San Francisco, Dries Buytaert – creator and project lead of Drupal – reaffirmed the community’s strong support for RDF in Drupal 7 by showing what sort of applications this will enable. A few days later, Facebook announced the Open Graph protocol, a new protocol based on RDFa which allows for turning any webpage into a rich object in a social graph. Clearly, the future is in the Semantic Web. This webinar presents some brief history about semantics in Drupal and the various facets of RDF and RDFa which are available today as part of Drupal 7 alpha.

At the SemTech 2010 Conference in June, Stéphane Corlosquet, Lin Clark, Alex Passant and Axel Polleres will present a hands-on Tutorial on "How to build Linked Data sites with Drupal 7 and RDFa."

Relevant links mentioned during the webinar:

Presenters:

Stephane Corlosquet
Stephane Corlosquet
MGH / Partners

Stéphane Corlosquet has been the main driving force in incorporating Semantic Web capabilities into the Drupal CMS. His ‘RDF CCK’ and ‘evoc’ contributed modules to Drupal 6 have naturally evolved to be accepted as standard within the core of the upcoming Drupal 7. He co-authored the ISWC 2009 Best Semantic Web In Use Paper titled "Produce and Consume Linked Data with Drupal!". Stéphane recently finished an M.Sc. in Semantic Web at the Digital Enterprise Research Institute (DERI), Ireland and joined MassGeneral Institute for Neurodegenerative Disease (MIND), MGH as a Software Engineer to work on the Science Collaboration Framework, a Drupal-based distribution to build online communities of researchers in biomedicine. For more information, see http://openspring.net/

Introduction to Linked Data

Date: April 21, 2010, 11:00AM (1 hour)
Register: View the archived webcast
Q&A: Q&A Session for “Introduction to Linked Data” webcast
Attachment: LED-slides.pdf (1.06 MB)

Linked Data (or Linked Open Data) is an emerging set of concepts and technologies for combining and integrating data. Originating on the World Wide Web, the simplicity and scalability of Linked Data is now bringing the concept into enterprise data architectures as well. As enterprise data is growing at a much faster rate than traditional technologies can cope, some different approach to large-scale information management is warranted. The World Wide Web is the only information system we know that scales to the degree that it does and is robust to both changes and failure of components.

At the 2010 SemTech Conference in June, David Wood will present a half-day tutorial on Linked Enterprise Data with his colleague Bernadette Hyland.

NOTE: The slides for this session are available to registered members of Semantic Universe only.
Please sign in to the site, and a link to download the slides will appear. If you are not a member, please consider joining today. Membership is free.

Presenters:

David Wood
David Wood
Zepheira

David Wood is a partner with Zepheira and software engineer/entrepreneur specializing in disruptive technologies. He is a co-founder of the Kowari, Mulgara and PURLZ Open Source Software projects. Dr. Wood has been involved with Semantic Web research and standards efforts since 1999.

The National Information Exchange Model and Semantic-Driven Development

Date: April 14, 2010, 11:00AM (1 hour)
Register: View the archived webcast
Q&A: Q&A Session for The National Information Exchange Model and Semantic-Driven Development
Attachment: NIEM-Slides-v2.pdf (2.36 MB)

Since 2002, several US federal agencies have been deploying XML standards for the exchange of complex data sets. Led by a large project at the US Department of Justice and homeland security, there are now hundreds of states and vendors supporting an emerging XML standard called the National Information Exchange Model or NIEM. This presentation will look at the NIEM processes and show how they are being used to promote semantically precise data exchanges as well as promoting transparency in government. We will compare ISO-based NIEM processes with RDF and OWL and show how they complement each other.

The slides for this session are available to registered members of Semantic Universe only. Please sign in to the site, and a link to download the slides will appear. If you are not a member, please consider joining today. Membership is free.

Presenters:

Dan McCreary
Dan McCreary

Dan is an enterprise data architect/strategist living in Minneapolis. He has worked for organizations such as Bell Labs and Steve Job’s NeXT Computer as well as founding his own consulting firm of over 75 people. He has a background in object-oriented programming and declarative XML languages (XSLT, XML Schema design, XForms, XQuery, RDF, and OWL). He has published articles on various technology topics including the Semantic Web, metadata registries, enterprise integration strategies, XForms, and XQuery. He is author of the XForms Tutorial and Cookbook.

TopQuadrant Webcast III: Rapid Assembly of Semantic Business Applications

Date: May 20, 2009, 11:00AM (1 hour)
Register: View the archived webcast

In today’s global, online economy, enterprises must become more agile in order to survive. Business policies and requirements are constantly changing to keep up with new opportunities, government regulations, technology capabilities and competitor offerings. Meanwhile, budgets and timelines are getting tighter. All of these trends make the traditional way of developing applications far too inefficient for today’s business needs. Solutions based on the Semantic Web standards offer flexibility and responsiveness to change.

This Webinar will show how dynamic semantic business applications can be assembled faster than traditional approaches, by demonstrating how to:

  • Quickly create a deployable application based on Semantic Web data models.
  • Incorporate new data sources without incurring a costly impact on existing data structures.
  • Support new business requirements by evolving the business application without disrupting application logic

Presenters:

Dean Allemang
Dean Allemang
TopQuadrant
Dr. Allemang specializes in innovative applications of knowledge technology and brings to TopQuadrant over 15 years of experience in research, deployment, and development of knowledge-based systems. He developed the curriculum for Top Quadrant’s successful training series for Semantic Web technologies, which he has been presenting to customers world-wide for four years. Dean has completed a master’s degree at the University of Cambridge as a Marshall scholar, a PhD at the Ohio State University as a National Science Foundation Graduate Scholar, and is a two-time winner of the Swiss Prize for Innovation in Technology. Prior to joining TopQuadrant, Dr. Allemang was the Vice-President of Customer Applications at Synquiry Technologies, were he filed two patents on the application of graph matching algorithms to the problems of semantic information interchange.

Irene Polikoff
Irene Polikoff
TopQuadrant

Since co-founding TopQuadrant in 2001, Irene Polikoff has been involved in more than a dozen projects, both with government and commercial organizations. She has written strategy papers, trained customers on the use of the Semantic Web standards, developed ontology models, designed solution architectures, and defined deployment processes and guidance. With the evolution of TopQuadrant from a technology consultant to a technology provider, Irene has been playing an active role in requirements and design of TopQuadrant’s Semantic Solution Platform – TopBraid Suite. Irene has over 20 years of experience in software development, technology deployment, and strategic planning. Immediately before starting TopQuadrant, Irene was a Principal in the Knowledge, Content Management, and Portals Practice in IBM Global Services. Prior to that, she was a Senior Development Manager and a Project Executive for IBM worldwide consultant’s tools and methods. Irene has an MS in operations research from Columbia University.

TopQuadrant Webcast II: SPARQL for Business Rules and Constraint Checking: Introducing SPIN*

Date: April 1, 2009, 11:00AM (1 hour)
Register: View the archived webcast
Q&A: Q&A Session for Webinar II: SPARQL for Business Rules and Constraint Checking: Introducing SPIN*

Semantic Web modeling languages like OWL offer a standard way to define domain concepts and their relationships. This alone, however, can’t fully address the need for describing executable behavior. Using the domain models for data validation, transformation and other application specific reasoning typically requires expressivity of rule languages. In this webinar we show how to use SPARQL to define efficient business rules and constraint checks that will work with any RDF database.

This webinar will:

  • Demonstrate the use of SPARQL and SPIN for tasks such as unit conversion, computer games, and executable domain-specific languages.
  • Discuss the advantages of combining best practices from the object oriented world with the flexibility of the Semantic Web languages.
  • Show how to define new SPARQL functions and reusable query templates

(SPIN = SPARQL Inferencing Notation; see Introducing SPIN (SPARQL Inferencing Notation)  and/or http://spinrdf.org/)

Presenters:

Holger Knublauch
Holger Knublauch
TopQuadrant. Inc.

Holger Knublauch is Vice President, Product Development at TopQuadrant, where he is responsible for the TopBraid product suite. TopBraid is a comprehensive set of tools for editing, visualizing, querying, and publishing Semantic Web models. Holger is also the main developer of the visual semantic scripting language SPARQLMotion and the SPARQL Inferencing Notation SPIN. Prior to joining TopQuadrant, Holger was the primary developer of the Protege-OWL plugin at Stanford University. He holds a PhD in Computer Science from the University of Ulm.

Dean Allemang
Dean Allemang
TopQuadrant
Dr. Allemang specializes in innovative applications of knowledge technology and brings to TopQuadrant over 15 years of experience in research, deployment, and development of knowledge-based systems. He developed the curriculum for Top Quadrant’s successful training series for Semantic Web technologies, which he has been presenting to customers world-wide for four years. Dean has completed a master’s degree at the University of Cambridge as a Marshall scholar, a PhD at the Ohio State University as a National Science Foundation Graduate Scholar, and is a two-time winner of the Swiss Prize for Innovation in Technology. Prior to joining TopQuadrant, Dr. Allemang was the Vice-President of Customer Applications at Synquiry Technologies, were he filed two patents on the application of graph matching algorithms to the problems of semantic information interchange.

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