The first update addresses an issue raised on answers.semanticweb.com in July of 2011. Prior to this update, only some places in the world saw rich snippets in their local results. Now product rich snippets is getting global support, meaning that users worldwide will be able to preview product information in the rich snippet. Here is an example from www.google.fr:
The second update is that the rich snippets testing tool now supports HTML input. Until now, publishers and webmasters had to publish their markup to a web page before they were able to test it in the tool and see a preview of the rich snippet. This screen shot shows the look of the new input:
Will these updates lead to increased adoption of semantic markup globally? Let us know your thoughts below!
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