Apple’s Siri interface has been attracting derision from higher-ups at Google and Microsoft while the public at large sings Siri’s praises. Andy Rubin, Google’s head of Android recently said, “I don’t believe your phone should be an assistant…Your phone is a tool for communicating… You shouldn’t be communicating with the phone; you should be communicating with somebody on the other side of the phone.”

The article counters, “Perhaps Rubin forgot that Android runs apps, tens of thousands of them, and only a handful are about telephony. Perhaps he also forgot about: Google Voice Search and Google Goggles, which are alternative voice- and image-based ways of interacting with your phone, and about Google’s search database, or the voice control that Google laced into Android from the start. Maybe he was feeling nostalgic for the days before the ‘smart’ prefixed the phone?”

It adds, “Microsoft’s Windows Phone president, Andy Lee, also leveled criticisms at Siri” saying “‘it isn’t super useful.’ At the same time, he noted that Windows Phone 7 has a degree of voice interactivity in the way it connects to Bing, and thus harnesses ‘the full power of the internet, rather than a certain subset.’ Such Siri disses have industry punters confused. Lee is definitely targeting the way Apple’s Siri uses curated resources to answer some questions, including Wolfram Alpha for slightly more math or fact-based answers, and Yelp for restaurant reviews. But have both executives overlooked the fact that Siri allows searches of Google and Bing (and Yahoo) when it can’t find a clever answer that marries Wolfram Alpha’s natural language query responses with its own easy-to-use, natural language interface? Lee and Rubin must be nervous.”

Read more here. In related news, Siri co-founder Dag Kittlaus has left Apple just twelve days after the launch of the iPhone 4S.

Image: Courtesy Siri