Steve Ranger of Tech Republic reports, “Qwerty [the standard keyboard layout] was a compromise from the start. And as such you’d expect it to be swept away as the technology changed. And yet this odd layout became the standard, used since on billions of devices from typewriters to tablets and PCs. Even as the cold steel of the typewriter was replaced by the cool glass of a touchscreen smartphone, Qwerty has continued to dominate. That is, until now. A number of companies are rethinking the keyboard for the digital age, led by a small UK startup called SwiftKey, so that a mere 150 years after it was first created, the keyboard could finally be made to behave just how the user wants it to.” Read more
There is no doubt about it: Schema.org is a big success. It has motivated hundreds of thousands of Web site owners to add structured data markup to their HTML templates and brought the idea of exchanging structured data over the WWW from the labs and prototypes to real business.
Unfortunately, the support for information about the sales and rental of vehicles, namely cars, motorbikes, trucks, boats, and bikes has been insufficient for quite a while. Besides two simple classes for http://schema.org/Vehicle and http://schema.org/Car with no additional properties, there was nothing in the vocabulary that would help marking up granular vehicle information in new or used car listing sites or car rental offers.
Recently, Mirek Sopek, Karol Szczepański and I have released a fully-fledged extension proposal for schema.org that fixes this shortcoming and paves the ground for much better automotive Web sites in the light of marketing with structured data.
This proposal builds on the following vehicle-related extensions for GoodRelations, the e-commerce model of schema.org:
- Vehicle Sales Ontology (VSO), http://purl.org/vso/ns
- Volkswagen Vehicles Ontology (VVO), http://purl.org/vvo/ns
- Used Cars Ontology (UCO), http://purl.org/uco/ns
It adds the core classes, properties and enumerated values for describing cars, trucks, busses, bikes, and boats and their features. For describing commercial aspects of related offers, http://schema.org/Offer already provides the necessary level of detail. Thus, our proposal does not add new elements for commercial features.
FirstRain to Reveal How to Drive Unmatched Personal Information Experiences at 2014 Semantic Technology & Business Conference
SAN MATEO, Calif.–(BUSINESS WIRE)– FirstRain, the leader in Personal Business Analytics™, will present an advanced technical workshop on the techniques for driving unmatched personal information experiences at the 2014 Semantic Technology & Business Conference in San Jose, CA. FirstRain’s personalized business analytics create a personal interest graph, drawn from business-focused Web and social media, based on a user’s role, the product lines they are selling and to whom they sell and then delivers analytics that prompt users on when and who to call. Read more
Novetta Solutions is looking for a Software Engineer in Reston, VA. According to the post, “Novetta Solutions is seeking a Software Engineer to work on cutting edge development projects. You will be part of a team of dedicated professionals solving our customers’ most challenging problems. In this role you will be: Development of COTS and integration; Transformation and ingestion of structured and unstructured data sources; Work closely and interface with technologists, analysts, and the customer on a daily basis.” Read more
Jonathan Vanian of GigaOM reports, “EverString, a big data startup that helps companies identify prospective sales leads and new clients though predictive analytics, has raised $12 million in a series A funding round. Lightspeed Venture Partners led the round, which also included existing investors Sequoia Capital and IDG Ventures. While there are a host of marketing analytics services in the market like Silverpop and Eloqua that businesses use to aggregate numerous sales leads and find potential customers, EverString’s technology goes beyond whatever data is hosted internally within a company and branches out to the open web, explained EverString’s co-founder and CEO, Vincent Yang.” Read more
Katherine Noyes of Tech News World reports, “The inventors of Apple’s Siri personal assistant have launched an independent effort that could make their first offspring look kind of dumb. Billed by its creators as ‘the global brain,’ Viv aims to radically simplify the world by providing an intelligent interface to everything. ‘They are trying to abstract Siri’s [natural-language processing] interface so you could apply it into other applications and domains,’ Raj Singh, CEO and founder of Tempo AI, told TechNewsWorld. ‘For example, what if I wanted to integrate a Siri-like interface into the Yelp app or the Expedia app?’ Currently, ‘there isn’t a good facility to do this,’ he said. Read more
Apple is looking for a Siri Speech Engineer in Santa Clara, CA. According to the post, “The Siri Speech team is looking for a full-stack engineer to work on automatic speech recognition for Siri. To succeed in this role, you must be a strong programmer and a creative problem solver who thrives in a fast-paced environment, working across teams and organizations. You love building distributed systems at massive scale, tackling impossible problems, and you have a passion for customer experience. You enjoy learning new things and creating life-changing products.” Read more
Daniel Newman of Forbes recently wrote his third and final article in a series on the future of marketing and how that future is interwoven with semantic search. Newman writes, “The internet is getting smarter and this growing intelligence and insights is populating a new kind of semantic web that is providing more than just the most relevant results for people searching, but also some key data to marketers that may just tell us about intent. For movie fans out there, you may remember the movie Minority Report. In this Tom Cruise feature film the star would go out and stop crimes before they would happen as intelligence reached a point where it could see a crime that was about to be committed. At the time the concept seemed pretty far fetched, but really this type of intelligence is very similar to how the semantic web may be able to tell you who may be your next big customer.” Read more
Peter Murray-Rust of OpenSource.com recently wrote, “Open is about sharing and collaboration. It’s the idea that ‘we’ is more powerful, more rewarding and fulfilling than ‘I’. I can’t promise jobs, but I do know that openis becoming very big. Governments and funders are pushing the open agenda, even though academics are generally uninterested or seriously self-interested. Some governments and some companies recognize the value of teams; academia and academics generally don’t. The false values of impact factor and the false values of academic publishing mean that open access is a poor reflection of open, or what you may recognize as the open source way.” Read more