In a recent article about the future of semantic technology, Luca Scagliarini gives his insight into the power of semantic web technologies, particularly with regard to enterprise. Scagliarini states, “Nowhere is there greater potential for semantic technology than in the enterprise, especially as companies increasingly understand the value and impact of critical information coming from outside the organization via social media outlets.”
He continues, “This information, in the form of unstructured data – comments on blogs and discussion forums, independent reviews, posts on Twitter, Facebook, etc. – has a great ability to influence the enterprise. It represents intelligence that, when coupled with internal data, can signal significant benefits for the bottom line.”
Scagliarini believes that semantic technology’s most significant additions to enterprise will be in the fields of customer service, competitive monitoring, and research & development. As he puts it, “At its simplest, semantic technology is a listening technology; at its most complex, semantics support critical business decision-making. The fact is semantic technology helps break through information boundaries contained between business walls and the insight culled from the vast web of Internet consumers.”
Read more about Scagliarini’s predictions for semantic technology in 2011 here. You can also hear Mr. Scagliarini speak on Semantic Search and Discovery as a Powerful Business Tool in Pharmaceutical Product Development at SemTech 2011 this June.
Image: Courtesy Flickr/ MichaelKreil
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