swift

Parmy Olson of Forbes recently reported, “SwiftKey has just made a gutsy move. The popular Android keyboard app has dropped the $3.99 price tag that’s driven its revenue over the last few years and is going free from here on out. It’s the kind of make-or-break decision that could help it scale up in fast-growing developing markets, and in SwiftKey’s case, also help it in going head-to-head with similar, free technology that Apple will soon offer to iPhone users. ‘We’re focused not only on reaching more users with our powerful technology, but on building great content and features to engage them,’ said the company’s CEO Jon Reynolds in an official statement.” Read more