Cracking Down on Paid Posters with Semantic Analysis
According to a new study, “paid posters are poisoning the internet with their untrustworthy content.” The article begins, “In China, they’re called the Internet Water Army: legions of people paid to flood online hangouts with postings and comments (primarily for marketing purposes). And according to academic researchers, they’re degrading information quality on the Web. In a research paper released this week, researchers Cheng Chen, Kui Wu, Venkatesh, Srinivasan, and Xudong Zhang explain that paid posters are hired by public relations and marketing firms to post content on Websites–usually about a social event, product, or company.” Read more


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