Posts Tagged ‘context’

Factiva Teams With Evernote To Redefine Productivity

Factiva Evernote 2Starting December, Factiva will integrate with Evernote’s Context, a recently added capability from the productivity platform’s new Augmented Intelligence team that surfaces content relevant to information that users are writing about or collecting. And starting today, all one million Factiva users will get the ability to add Factiva articles right to their Evernote notebooks.

Making its information easily available to users, including across devices such as smartphones and tablets, is key for Factiva. “The notions of productivity and mobility are very important to us,” says Frank Filippo, VP, GM of Corporate Products at Dow Jones and head of Factiva, which enriches the content it aggregates with capabilities such as company, industry, region, and subject taxonomies. Mobile considerations will become an increasing focus for Factiva as it seeks to expand further beyond its core audience of information pros and researchers to a wider and perhaps less deskbound audience that needs to efficiently access quality data, such as users charged with competitive intelligence or mergers and acquisitions strategies.

Read more

With Web 3.0, the Bots Can Do the Shopping for You

5237986683_f8e38a251e_nSramana Mitra of Wired recently wrote, “Back in 2007, even before the iPhone was launched, giving us a powerful computer in our pockets or handbags, I started outlining a vision for Web 3.0. Tim Berners-Lee, a father of the World Wide Web, talks about the ‘Semantic Web,’ a way that computers employ the meaning of words — not just pattern matching — along with logical rules to connect independent nuggets of data and so create more context for information. The formula that makes the most sense to me is this: Web 3.0 results from combining content, commerce, community and context, with personalization and vertical search. Or, to put it in a handy phrase: Web 3.0 = (4C + P + VS).” Read more

Augmented Reality Moving Forward in Leaps & Bounds


Paul Mathai of recently wrote, “Over the last few years, augmented reality (AR) technology and its application have been progressing in leaps and bounds. A couple of years ago, the AR application patterns were broadly along the lines of: A pop-up virtual object on a 2D marker… What’s inside the box… A virtual fitting room…” etc. Mathai goes on, “The first wave was mostly exploratory in nature, and looking back, quite simple compared to the current applications trends. The early adoption was oriented towards wowing the customers in product marketing or familiarizing consumers on the product features or user training in field services… Technologically, AR evolved from simple 2D-marker-based, to geo-tagged and then to natural-marker-based platforms. And from the device perspective, it has evolved from mobile handhelds to eye-wearables like the Google Glass.” Read more

Adform and ADmantX Partner to Deliver Advanced Brand Safety and Contextual Targeting Within Adform’s DSP

LONDON, UNITED KINGDOM and COPENHAGEN, DENMARK–(Marketwired – Sept. 9, 2013) - ADmantX, the next-generation contextual analysis and semantic data provider, announced today that ADmantX superior semantic features are now live on Adform, Europe’s leading advertising technology platform. Through the integration, Adform’s customers will automatic access the ADmantX rich set of semantic data to improve their campaign success, safety and efficiency. Read more

The Semantic Web Is Changing Everything

David Amerland of Forbes recently discusses how the Semantic Web is changing the face of business. He insists, “The ‘Semantic Web’ is hugely important to tomorrow’s business. Do not underestimate its significance: It truly changes everything. Embrace it, or risk extinction. But what is it? And what does it mean for your business? ‘Semantic’ is the latest buzzword to hit the online world. It’s come to mean everything and nothing. From semantic search to the semantic Web; and from semantic marketing to semantic technologies, it seems like everyone wants to ride the semantic train. But let’s take things from the beginning. The word comes from the ancient Greek word for a token, σῆμα, which was used to imply meaning.” Read more

Big Data: The Context Issue

Alissa Lorentz of Wired reports, “With all the hype around Big Data, we’ve become extremely proficient at collecting data – be it from enterprise systems, documents, social interactions, or e-mail and collaboration services. The expanding smorgasbord of data collection points are turning increasingly portable and personal, including mobile phones and wearable sensors, resulting in a data mining gold rush that will soon have companies and organizations accruing Yottabytes (10^24) of data… So it’s all dandy that we’re getting better and better at sucking up every trace of potential information out there, but what do we do with these mountains of data? Move over Age of Content, enter the Age of Context.” Read more

UpWest Labs Introduces 6 Startups

UpWest Labs reports, “At a Demo Day held in Palo Alto, UpWest Labs unveiled six new under-the-radar startups from its third graduating class of their startup accelerator focused on supporting Israel’s best entrepreneurs.  The six startups presented a broad spectrum of technologies including context-aware & mobile content solutions, data mining & semantic technologies, mobile ecommerce platform and online video infrastructure.” Read more

PowerSearch Launches Version 5.0

PowerSearch has announced the release of PowerSearch 5.0: “This release includes predictive search analytics, file exclusion and advanced tagging functionality. Predictive search analytics give the user the ability to analyze a word and view how it is used in the context of the documents in the collection. It also provides a count of document hits and term frequency for the current word and synonyms or related words (and frequency counts of those terms) of the selected word. The ability to see similar words allows the user to modify their existing search criteria resulting in a more accurate document set. By being able to see the word in the context of the documents, further analysis of words near the current word can be performed as well. PowerSearch uses Princeton University’s WordNet lexical database project to suggest words by ‘conceptual-semantic and lexical relations’.” Read more

Crystal Semantics Unleases Its Semantic Targeting Technology in AppNexus

Crystal Semantics, a pioneer of semantic advertising solutions recently announced the “deployment of its leading semantic targeting technology within AppNexus, the real-time advertising platform used by ad networks, demand-side platforms, and other leading online advertising companies.”

According to the article, “The co-operation enables clients of the AppNexus platform to target campaign relevant content by selecting from Crystal Semantics 3800+ semantic categories to optimize their display advertising campaigns. Read more

Introducing Pragmatech

A new article takes a look at an up-and-coming semantic search company: “Meet Pragmatech, founded in 2009 as a wholly owned subsidiary of the United Development Company (UDC), based in Doha, Qatar. It has since opened a research and development branch in Jounieh, Lebanon, just outside the capital, Beirut. The company’s engineers define semantic technology as a set of techniques, tools, and algorithms intended to enable intelligent filtering, querying, searching and understanding of unstructured context by meaning rather than keywords.” Read more