Erin Griffith recently opined that 2013 will be the year of storytelling. She writes, “Since social networking was invented, it has been powered by users. We happily fuel our favorite social networks with the snippets of content that make them so valuable: our photos, check-ins, reviews, likes, hearts and shares. We post status updates about how we feel on Facebook, photos of what we’re eating on Instagram, links to what we’re reading on Twitter, and the lowbrow gifs we’re laughing at on Tumblr. The result is a fragmented group of social media actions that, as we witnessed with the Twitter-Instagram spat this year, don’t care to include content from competing social networks. If Facebook-Instagram/Twitter/Pinterest/Tumblr/Quora don’t have to play nice with each other, they won’t.” Read more