The Cogito team has been working on applying semantic technologies to customer service operations. The team writes, “We’re proud to announce our work with Vodafone, one of the world’s largest mobile communications groups. Working with technology partner Assist, we’re using our Cogito Answers semantic platform to provide SMS based customer service that is now successfully handling more that 500,000 SMS requests each month. When a user sends an SMS to the system—“how much will I pay for calls to London?”—Cogito Answers interprets and categorizes the request and quickly retrieves the answer from the internal knowledge base.” Read more

In the weeks since Steve Jobs’ untimely passing, the Cogito team has used semantic technology to sample and analyze sentiment about Jobs on the internet: “Twitter was the place where many immediately went to share quotes, links to online memorials, commercials, cartoons and photos from years past, and to comment about anything and everything related to Jobs.” Read more

The Expert System team participated in a panel at the recent SemTechBiz conference in London and came back with some positive insights about where semantic technologies are making a difference. First off, semantic technologies are “Improving processing of anaphora, which are used commonly in social media communications, such as posts on blogs, Facebook, Google+ or Twitter. The interpretation of anaphora is important for a correct analysis of sentiment among several posts, or even in the same post where information is not always explicitly expressed. Correct processing of anaphora allows you to almost double the collection of opinions and sentiment expressed online (i.e., ‘I love the new iPhone’ and, a few posts later ‘But I don’t love it any more’ where the person is still talking about the iPhone).” Read more

Expert System’s Cogito semantic technology is attracting international customers in the financial sector. According to a recent article, “Intesa Sanpaolo, a leading European banking and financial services organization, is among the Finance and Insurance sector clients who have chosen Expert System’s Cogito semantic technology to identify and analyze sentiment for customer feedback.” Read more

To begin: Semantics is the study of meaning. It focuses on the relation between words and phrases and due to the relationship what they mean in context. Semantics is a game changer when it comes to the management of large volumes of structured and unstructured data. Having the ability to understand words in context using lexical or linguistic semantics will drive linked data initiatives and ultimately, as many believe, will make Web 3.0 a reality. With this in mind, possessing a “semantic platform” is the new marketing target for many software companies and they are quickly moving to describe themselves as a semantic platform in hopes of aligning themselves with the semantic snowball as it continues to gather speed.

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Big Data is throwing its weight around, and perhaps not entirely the way originally expected. Will your business be able to lift the load?

Getting onboard with semantic search technologies is one way to build muscle to meet the challenge of filtering through the onrush of information. “The concept of Big Data was traditionally associated with databases and such structured information,” says Luca Scagliarini, VP, Strategic and Business Development of Expert System. To this end, organizations put a lot of focus on pulling that information together in data warehouses and creating MDM (Master Data Management) initiatives for defining and managing the entities in them.

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A wide array of products, applications, and other advances in the world of semantic technology were announced at last week’s Semantic Technology Conference. Announcements came from such industry heavy-hitters as Franz, Revelytix, and Expert System. Below are a collection of announcements from event sponsors who used the forum of SemTech to reveal their latest updates. Read more

ADmantX recently raised $2.8 million in first round funding. The growing company “offers an advanced semantic page-level analysis that surfaces reader emotions, behaviors, motivations and intentions in order to match ads with similar emotional appeal, without using tracking cookies. This is the first outside funding since ADmantX was spun off last year from Expert System, the leading global provider of semantic software.” Read more

An announcement was recently made that “Expert System, the leading provider of semantic software that searches, discovers, classifies and interprets text information, announced that it has been awarded a patent by the U.S. Patent and Trademark Office for its Cogito® semantic platform. The patent, ‘Method and systems for automatically extracting relationships between concepts included in a text,’ safeguards Cogito, which relies on deep linguistic analysis and semantic disambiguation of text to ensure a complete understanding of a text without the use of statistics or keyword based technologies.” Read more

A while back we reported on a new startup from Expert System called ADmantX. Yesterday ADmantX announced that they’re moving out of beta: “Publicly available beginning today, ADmantX‘s unique Web service goes beyond what competitors offer and helps advertisers quickly and easily develop effective online advertising campaigns, without using cookies and other traditional tracking mechanisms. Using advanced semantic targeting that incorporates emotions, motivations and behaviors, ADmantX intelligently matches content to advertisements, increasing campaign reach and success.” Read more