fire phone

Megan Geuss of Ars Technica reports, “At a Wednesday press conference in Seattle, Amazon announced a service that would go along with its newly debuted Fire Phone. Called Firefly, this new technology is packaged in an app that can identify up to 100 million objects. For the most part, this feature will integrate with the Amazon marketplace, allowing you to take photos of products and buy them from Amazon, but the technology used to make it run will also be available to developers in an SDK available now… Using Firefly, a button on the side of the Fire Phone will instruct the camera to recognize a phone number, a book, a DVD, a URL, a QR code, and more. Additionally, Firefly will be able to listen for music (like Shazam) and identify a song that’s playing in the ambient noise around you.” Read more