Posts Tagged ‘future of search’

Semantic Search is the Future of Marketing

droidsDaniel Newman of Forbes recently wrote, “Businesses today are largely online and they have in droves taken their web presence from where it was a few years ago which was likely an “Online Brochure” to some type of second generation website that considers trends such as social media, content marketing, and of course search engine optimization. The reason we as business owners do all of this isn’t because we love technology (not all of us, at least), but rather because we know that people are doing more and more of their research about what they want to buy, and who from, online.” Read more

Declara Founder: “The Future of Search is Semantic”


Stacey Higginbotham of GigaOM reports, “After a car accident and subsequent coma ended up leaving her in a senior citizen’s home having to relearn how to do everything, Ramona Pierson, co-founder and CEO and Declara, had an epiphany that led to her to found and build a semantic search company. The technology behind Declara helps people discover esoteric and hard-to-find information. In a conversation at Structure Data in New York on why the future of search is semantic, Pierson explained that so far Declara has been used in education, pharmaceuticals and manufacturing industries, where a lack of knowledge transfer between employees could result in death. Places like oil rigs or in cement manufacturing plants, for example.” Read more

Diffbot – the Next Google?


Wade Roush of Xconomy last week wrote, “In tech journalism, it’s inadvisable to call any company ‘the next Google.’ It’s almost always breathless hype or marked naïveté. After all, people have been predicting the search giant’s demise for nearly as long as the company has existed. I wrote a Technology Review cover story called ‘Search Beyond Google’ nearly 10 years ago. But with unlimited brainpower and money at its disposal, the company has managed to stay at the forefront in search, while also getting very good at other things, like mobile hardware. So when I tell you that a seven-employee company called Diffbot really could be the next Google, I need to be very specific about what I mean.” Read more

Boosting Collaboration with Semantic Search

Christian Buckley of Business2Community recently wrote, “Search is critical to every enterprise collaboration platform. Whether it be a structured enterprise collaboration management (ECM) platform, our email system, or even our burgeoning social networking tools, information workers increasingly rely on these systems of record to help them connect, relate and communicate. Some of their features make communication with geographically remote partners and peers almost seamless, as if they were right across the hall. Yet, the best social or content management features in the world cannot make up for the fact that search, for most organizations, is fundamentally broken. The ties between search and collaboration are simple: if you can’t find your data or content, collaboration will be limited. How can you collaborate if you cannot correlate the dialogue with your content?” Read more

The Future of Search: Semantics & More

Harsha Rao and Deepali Jain of KMWorld recently wrote, “The future of search is to not search at all. This may sound contrarian, but we are on the threshold of search technology that will eliminate the need to explicitly ask for information. Search has come a long way from its initial focus on relevance, to incorporating a social perspective, to heading towards a future of personalization where the Internet will be essentially customized to each user… In 1994, Yahoo! attempted to organize the Internet by creating the first online directory of websites. As the Internet grew, searching for relevant information became a nightmare. In 1998, Larry Page, co-founder of Google, had an idea that revolutionized search on the Internet. Drawing inspiration from citations in academic journals he developed the PageRank algorithm to rank search results by using links on millions of websites to measure the relevance of web pages.” Read more