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Dave Lloyd of ClickZ recently wrote, “Mobile purchases are expected to outpace desktop purchases in the near future. Juniper Research estimated that annual retail payments on mobile handsets and tablets should reach $707 billion by 2018. Yet, according to Uberflip, only 25 percent of brands have a mobile strategy. If mobile marketing is the coming supernova it’s expected to be, why aren’t more enterprises first-movers in the mobile space? Fifty-five percent of all time spent with online retail in June 2013 occurred on a mobile device. Add to that comScore’s assertion that just more than 50 percent of time spent engaging with websites is being done on a mobile device, and you can see that paid, organic, and site optimization for mobile are paramount to global search success.” Read more