Posts Tagged ‘Google Hummingbird’

The Changing Landscape of Search Centers On the Semantic Web

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Kerstin Recker recently wrote for Wired, “Search has changed dramatically over the past year and semantic technology has been at the center of it all. Consumers increasingly expect search engines to understand natural language and perceive the intent behind the words they type in, and search engine algorithms are rising to this challenge. This evolution in search has dramatic implications for marketers, consumers, technology developers and content creators — and it’s still the early days for this rapidly changing environment. Here is an overview of how search technology is changing, how these changes may affect you and what you can do to market your business more effectively in the new era of search.” Read more

Semantic Technology Can Make Our Phones Even Smarter

Google Hummingbird

Ron Callari of InventorSpot recently wrote, “In the foreseeable future, search on smartphones will allow for intuitive logic not just text-matching based on keywords. But what will our smartphones offer in the Web 3.0 world of Semantic Technology, Augmented Reality and the Internet of Things? Semantic search is already being addressed by the major search engines and social networks to understand the intent of the user. All the major players are competing for dominance of semantic computing because it’s been identified as the solution to the demanding needs of big data.” Read more