syKalev Leetaru of Wired recently wrote, “For its flagship new reality show Opposite Worlds the Syfy channel wanted to let the audience ‘remote control’ the show via social media. I worked with Syfy to create what ultimately became its real-time ‘Twitter Popularity Index.’ The Index combines the intensity of conversation around each character, the number of unique discussants, and the emotion of that discussion using a new sentiment engine powered by over 1.6 million words, phrases and common misspellings and colloquial expressions. Using our Index, Opposite Worlds records across the board in Twitter engagement for a cable television series.” Read more