Posts Tagged ‘search engine’

Semantic Markup Pays Off But For Whom?

schemapix1 Many eyes are turning to research being done by SEO optimization vendor Searchmetrics about the virtues of semantic markup. Exploring the enrichment of search results through microdata integration, it says it has analyzed “tens of thousands of representative keywords, and rankings for over half a million domains from our comprehensive database, for the effect of the use of schema.org markup in terms of dissemination and integration type.”

Its study is still underway but so far its initial findings include good news – that is, that semantic markup succeeds:

  • Larger domains are more likely to embrace structured data markup, and the most popular markups relate to movies, offers, and reviews.  That said, overall, domains aren’t flocking to integrate Schema HTML tags.

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Yelp Partners with YP.com for Richer Listings

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Brafton.com recently wrote, “Google, Bing and other search engines are determined to provide users with as much information as possible, even before they’ve left SERPs. But the data has to come from somewhere, and sometimes, crawlers have to look all over the web for the right information. That’s why some companies are forming strategic partnerships to create rich search results for better user experience. For example, Brafton reported on Yelp and Yahoo’s relationship, in which the business review site will provide the search engine with company information, reviews and maps. With this data freely given, rather than scraped from unwitting sites, Yahoo may be able to avoid some of the criticisms Google recently faced. Digital marketer Dan Barker made a name for himself earlier this year when he tweeted at Matt Cutts to point out Google was siphoning information from other pages for its info cards, contrary to the advice Cutts has given.” Read more

SindiceTech Relaunch Features SIREn Search System, PivotBrowser Relational Faceted Browser

sindiceLast week news came from SindiceTech about the availability of its SindiceTech Freebase Distribution for the cloud (see our story here). SindiceTech has finalized its separation from the university setting in which it incubated, the former DERI institute, now a part of the Insight Center for Data Analytics, and now is re-launching its activities, with more new solutions and capabilities on the way.

“The first thing was to launch the Knowledge Graph distribution in the cloud,” says CEO Giovanni Tummarello. “The Freebase distribution showcases how it is possible to quickly have a really large Knowledge Graph in one’s own private cloud space.” The distribution comes instrumented with some of the tools SindiceTech has developed to help users both understand and make use of the data, he says, noting that “the idea of the Knowledge Graph is to have a data integration space that makes it very simple to add new information, but all that power is at risk of being lost without the tools to understand what is in the Knowledge Graph.”

Included in the first round of the distribution’s tools for composing queries and understanding the data as a whole are the Data Types Explorer (in both tabular and graph versions), and the Assisted SPARQL Query Editor. The next releases will increase the number of tools and provide updated data. “Among the tools expected is an advanced Knowledge Graph entity search system based on our newly released SIREn search system,” he says.

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Semantic Technology Jobs: A9.com

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A9.com is looking for a Senior Software Engineer – Search Relevance in Palo Alto, CA. The post states, “A9.com, headquartered in Palo Alto, CA, is the search technology subsidiary of Amazon.com. We value all the positive traits of a successful startup — creativity, a fast pace, high energy, and a fun environment where everybody and their work is important. These traits, combined with the history of success and the resources of Amazon.com, are a winning combination for the team and for our customers. Our Search Relevance team is looking for strong and talented engineers who can make a difference in the quality of Amazon’s product search. As part of A9′s Relevance team, you’ll participate in all parts of the R&D process, from experimenting with new ideas and exploring new techniques to implementing features used by millions of Amazon.com customers every day.” Read more

HotelsCombined Partners with Desti

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October 14, 2013: The world’s leading hotel price comparison website, HotelsCombined, is pleased to announce a new partnership with acclaimed app-based travel planner Desti, to power the new travel planner’s metasearch and hotel comparison functionality.

Desti, an all-in-one travel app which launched earlier this year in the US, accesses HotelsCombined’s technology to extract live rates and availability for hotels. The information, along with review data, is displayed through the Desti app and is accessible for users to browse, click through and book.  Read more

Docstoc Redesigns Site, Adds Semantic Search

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Ryan Lawler of TechCrunch reports, “Over the past several years, Docstoc has positioned itself as the go-to place for small and medium-sized businesses to find the documents they need to grow. Today, it’s taking a big step toward making it easier to do that, with the launch of a major redesign to improve the way its customers find and access its content… According to Docstoc CEO Jason Nazar, Docstoc now has more than 20,000 pieces of professional content, including documents, videos, and tutorials that it’s created since then. Read more

Google Changes Search Algorithm to Handle More Complex Queries

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Claire Cain Miller of The New York Times reports, “Google on Thursday announced one of the biggest changes to its search engine, a rewriting of its algorithm to handle more complex queries that affects 90 percent of all searches. The change, which represents a new approach to search for Google, required the biggest changes to the company’s search algorithm since 2000. Now, Google, the world’s most popular search engine, will focus more on trying to understand the meanings of and relationships among things, as opposed to its original strategy of matching keywords.” Read more

New Semantic Search Engine Ixigo Claims to Search Like a Human

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P.R. Sanjai of Live Mint reports, “Aloke Bajpai , chief executive officer and co-founder of Le Travenues Technology Pvt. Ltd, says the technology of his online travel metasearch engine ixigo.com, developed completely in India, mimics the way humans think and reason. In an interview, Bajpai underscored that ixigo does not sell any tickets. It, instead, helps users decide which travel site to use for what sort of bookings, and then allows them to get to the page of their choice with a single click to complete the booking.” Read more

Google Now Comes To Google Search

The next few days will see Google upping the search ante again, whether you’re looking for information in Gmail, Google Calendar or Google+. In Google Search, users will be able to ask questions like what is their flight status or when an expected package will arrive, without having to troll through their emails or delivery tracking information, according to the company’s blog.

Essentially, Google Now capabilities for Android, iPhones and iPads, is coming to Google Search, for all U.S. English-speaking users on tablets, smartphones and desktops too. Both voice and typed search queries are supported. According to the blog, users will be able to get information on their upcoming flights and live status on current flights; see dining plans or hotel stays by querying for their reservations; see what’s on the charge card and order status by asking about their purchases; view their upcoming schedules by asking about tomorrow’s plans; or explore images – by what’s in them or their relationship to trips or events – that they’ve uploaded to Google Plus.

Google is pulling from its swath of connections “trying to understand you,” says David Amerland, author of the new book, Google Semantic Search.

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SearchYourCloud Awarded U.S. Patent for Improved Search Engine Results

SAN FRANCISCO, CA–(Marketwired – Jul 9, 2013) – Simplexo has been granted a new patent by the United States Patent and Trademark Office (USPTO). The patent — entitled Improved Search Engine — offers unprecedented search capabilities for users by leveraging Boolean and semantic search technologies to deliver enhanced search results. Users can search across clouds and within content and document details to obtain relevant and accurate search results.

“Our search is highly intuitive and delivers filtered, contextual results rather than merely just delivering the results based on the number of word occurrences,” stated Simon Bain, CTO of Simplexo. “Results are based on both the keywords and overall relevance to the query. The technology allows for word order to be changed around and reversed for enhanced search. For example, searching for ‘summer vacation memos’ would search for the exact phrase, the words in any order, related terms such as travel, holiday and messages within documents.” Read more

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