Social Tagging and the Enterprise: Does Tagging Work at Work?

Executive Summary
As social tagging grows increasingly popular on the Web, organizations are curious to see how this trendy Web 2.0 approach can benefit the business world. Social tagging allows users to employ their own language to organize and retrieve content, and encourages social collaboration between peers by making those tags visible to others. Organizations are thus looking to social tagging as a potential solution for increased findability on intranets, news/blog monitoring and collaboration in workgroups. The enterprise context is different however, and many of the elements that make social tagging work on the Web make it a challenge behind the firewall.


Eric Franzon
VP Community
Jennifer Zaino
Contributor
Angela Guess Contributor
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