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Oneindia News recently shared a new case study of how Twitris was used to measure sentiment about the current elections in India. The article begins, “Based on 900,000 tweets collected from 15 states about three major political parties (BJP, Congress and AAP), our analysis shows how people talked about and reacted to each political party. Using Twitris, their Collective Social Intelligence platform, the researchers at the Ohio Center of Excellence in Knowledge-enabled Computing (Kno.e.sis) at Wright State University processed each tweet to compute sentiment about the mentioned political party. One parameter to measure popularity is to check which political party gets most positive sentiment or least negative sentiment. Just counting negative (or positive) sentiments on a politician provides, as in this Deccan Herald story, provides little useful information about the state of electorate.”

 

The article continues, “Here is our primary analysis: The BJP is getting positive sentiments in 8 states: WB, Delhi, Gujarat, Haryana, Kerala, Madhya Pradesh, Rajasthan, Uttar Pradesh. The party is getting least positive sentiments in 9 states: Delhi, Gujarat, Haryana, Karnataka, Kerala, Madhya Pradesh, Rajasthan, Tamil Nadu, Uttar Pradesh. The party is getting positive as well as negative sentiments in at least 7 states. The Aam Aadmi Party is getting positive sentiments in 4 states: Andhra Pradesh, Karnataka, Punjab, Tamil Nadu. The AAP is getting least positive sentiments in 3 states: WB, Jharkhand, Maharashtra. The Congress is at a loss, finds the survey. The party is getting positive sentiments in 2 states: Himachal Pradesh, Jharkhand. It s getting least positive sentiments in 3 states: Andhra Pradesh, Himachal Pradesh, Punjab. The party is getting positive as well as negative sentiments in one state.”

 

Read more here.

Image: Courtesy Twitris