At the Web3.0 Conference in Santa Clara, CA this January, I sat down for a discussion with Scott Brinker, President and CTO of Ion Interactive, about how semantic technology is changing the way marketing is being done on the web.

Watch the interview for Scott’s full take on how things are slowly evolving, and where ROI is starting to emerge.

Announcing Semantic Tech & Business Conference - San Francisco 2012

Semantic Tech & Business Conference is returning to San Francisco in June! Join us from June 3-7 for complete coverage of Big Data, Linked Data, Extreme Information Management, and Semantic Web. From breakthrough approaches to solving business problems to the big data implications of fast–evolving technologies, SemTechBiz provides you with an unparalleled interactive experience and delivers tangible business value. We're offering a special early rate when you register by February 17. Sign up now!